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Electric Fireplace Inserts

When Old Man Winter arrives, nothing beats a cozy fireplace. But traditional wood-burning models come with a lot of headaches. Sure, they’re nostalgic, but who wants to deal with hauling wood, the soot and ash, the smoke, and the constant maintenance? If you’re looking for a cleaner, safer, and more efficient way to bring warmth and charm into your home, an electric fireplace insert may be the right move.

Motown Fire is the most trusted fireplace company in the Metro Detroit area. We have over a decade of experience and proudly serve homeowners in Chesterfield, MI, Grosse Pointe Park, MI, Grosse Pointe Shores, MI, Grosse Pointe Woods, MI, St. Clair Shores, MI, Auburn Hills, MI, and the surrounding towns. We have a beautiful showroom with many working fireplaces to help you pick the best one for your home’s style and heating needs.

We Sell & Install Fireplaces in Chesterfield & Detroit MIWhat is an Electric Fireplace Insert?

An electric fireplace insert is a self-contained heating unit designed to fit inside an existing fireplace or a custom-built wall cavity. It mimics the look of a traditional fire using LED lighting, realistic logs, and flame effects—often with a surprising level of realism. Unlike gas or wood fireplaces, these inserts don’t actually burn anything. Instead, they use electricity to produce heat and simulate flames, offering all the ambiance with none of the mess.

There are a few types of electric inserts to choose from:

  • Firebox inserts: Designed to slide into an existing fireplace opening.
  • Log set inserts: Sit inside your existing fireplace and project flame effects onto the back wall.
  • Built-in inserts: Installed directly into a wall or cabinet, often part of custom home designs.

How Do Electric Fireplace Inserts Work?

Electric fireplace inserts are essentially electric heaters combined with visual flame technology. Most models use a fan-forced heater or infrared quartz to warm the room. The flame effects are typically generated using LED lights and mirrors that create the illusion of a flickering fire. This makes them safer than traditional wood-burning fireplaces, as there’s no actual fire that can put you or your home at risk.

The nice thing about electric fireplace inserts is that, in most cases, you can run the flame effects independently from the heat, letting you enjoy a cozy atmosphere even on warm days.

Why Choose an Electric Fireplace Insert?

Electric fireplace inserts offer several advantages over wood-burning and gas fireplaces, making them an increasingly popular choice for modern homeowners.

Ease of Installation

Electric inserts don’t require a chimney, gas line, or venting. Most models are plug-and-play—just slide the unit into place and plug it into a standard outlet. This makes them ideal for apartments, condos, or older homes without an existing working fireplace.

Energy Efficiency

Electric fireplaces convert nearly 100% of their energy into heat, unlike wood-burning fireplaces, which lose a lot of heat through the chimney. Some models also feature zone heating, enabling you to warm a specific room and reduce your central heating usage.

We Sell & Install Fireplaces in Chesterfield & Beverly Hills MI

Low Maintenance

With no ash, creosote, or soot buildup, electric inserts eliminate the need for chimney cleaning or firewood storage. You won’t have to deal with chimney inspections or worry about carbon monoxide leaks.

Safety

No open flames means a lower risk of accidental burns or house fires. Many electric inserts also feature automatic shut-off timers and overheat protection, making them an excellent option for homes with children or pets.

Year-Round Ambiance

You can enjoy the beauty of flickering flames in the middle of summer without raising the temperature. The flame effect can be turned on independently of the heating function, allowing for year-round enjoyment.

If you’re interested in an electric fireplace insert, stop into the beautiful showroom at Motown Fire located at 50760 Metzen Dr., Chesterfield Township, MI 48051.